Renaissance Group built hero films, brand campaigns, and studio operations for Bosch, one of the world's largest engineering companies, and ran them at global scale. One senior team held the look and the voice steady across markets, so Bosch read as a single company wherever its buyers met it. The work ran as one engagement inside Renaissance's thirteen years of B2B brand and marketing craft, dating from the firm's founding in 2013 (source: renaissancegroup.io company record).
The company
Bosch is one of the largest engineering and technology companies in the world. The Bosch Group reported sales revenue of about 91 billion euros in 2025 and employed roughly 412,000 associates worldwide as of 31 December 2025 (source: Bosch, 30 January 2026). Its work runs across four business sectors: Mobility, Industrial Technology, Consumer Goods, and Energy and Building Technology. The Industrial Technology sector on its own generated 6.5 billion euros in 2025 (source: Bosch, 30 January 2026).
The company builds at the frontier of engineering. Bosch employs some 82,000 associates in research and development at 136 locations, and it stands among the leading European patent applicants alongside Siemens, BASF, and Ericsson (source: European Patent Office, Patent Index 2025). A company that engineers at that depth needs brand and film work built to the same standard as its products. That is the bar the Renaissance work was held to.
What Renaissance did
Renaissance ran the brand production for Bosch as one senior operation, from the idea to the finished film. The scope covered three lines of work, delivered for global audiences.
The engineering story on screen
Brand films that carry Bosch's work on screen, produced to a broadcast standard for audiences across markets.
One look, every market
Campaigns that hold a single look and voice worldwide, so the brand stays recognisable wherever a buyer meets it.
Production run end to end
A senior studio carrying production from brief to delivery, so output stays on brand and on schedule at global volume.
Why it fits Renaissance
Renaissance takes six new clients a year and keeps senior people on every account (source: renaissancegroup.io company record). Bosch sits in the manufacturing and industrial technology part of that client base: products that take an engineer to explain and years of relationships to serve. The Studio practice runs brand identity, campaigns, design systems, and content with one senior team on all of it. The Bosch work is that practice at global scale.
Renaissance has worked with Bosch as part of thirteen years of B2B brand and marketing craft for industrial and enterprise companies. See the full body of work on the Insights page, or start a conversation.
References
Bosch, “Bosch has set a course for the future in the difficult 2025 financial year,” 30 January 2026: bosch-press.com.
European Patent Office, “EPO Patent Index 2025,” March 2026: prnewswire.com.